Award won at the Iberian Conference on Pedagogical Innovation through the teaching methodology and results obtained by the marketing work presented.
// Media | Factorial
Leadership & Management
Interview to share how leadership, process and people management can make a difference in leaders' success.
// Media | Zeeko
Digitalidades
In this podcast episode, we explore the impact of digital marketing on healthcare. We're discussing the use of websites, social media, and even the transformative role of artificial intelligence.
The "Call First, Save Lives" campaign won an international award for "Best Marketing Campaign" at the Digital Enterprise Show in Malaga.
// Press | APAH
The Value of a Brand is in the Value of People
A Healthcare Marketing system is essential to enhance the customer experience in healthcare, based on a holistic vision of communication and marketing, always based on the strength of the brand.
IPST Award won for the marketing strategy presented, being the only winning hospital.
// Press | CSP Newsletter
People’s Value @ULS
Communication, Branding, and Marketing in a healthcare institution the size of São João, with the importance and proximity of Primary Care, is supported by the results of the work carried out, the relevance of the entire brand strategy, and its adaptation to the times and needs we live in, in an increasingly volatile and dynamic world.
'Let's go fly a kite?' – the architecture and the illustration, a bond through an installation. The new Pediatric Ward of Hospital São João in Porto, after years of expectation and media attention, has become the benchmark for the renovation and innovation of the Portuguese Healthcare System.
São João University Hospital Center was awarded by the International Hospital Federation as one of the nearly one hundred hospitals, in the whole world, that excelled its duty in its fight against COVID-19, thanks to a communication campaign that I and my amazing team helped to create and sustain during the pandemic. What a proud to be part of it.
// Podcast | www.thefutureofhealth.care
Communication & Marketing
Podcast to www.thefutureofhealth.care about "The Future of Health Care in Communication & Marketing”.